Telecommunication Essay Example | Topics and Well Written Essays - 750 words - 2

Telecommunication - Essay Example Today communication is carried out over long distances using pictures and audio, which compromises of music and voice. The sound at present, transfers throughout the world through electricity. Electricity is, therefore, an important part of communication. Radios and television produce the output of various visual and audio signals. They act as the final point where the data that has been transferred from the stations offering audio and video. The audio and video are transmitted through equipment that helps in converting to electrical signals, which are then transferred over long distances (Noll, 1995). Signals are an important part of communication. They are classified according to the frequencies they have. The various signals are used in radios and television where audio and video are transmitted over different frequencies. UHF and VHF are the frequency bands related to television. The transmitter sends the audio and video through the communication channel. Signal carry visual and audio through transmission channels to the point of final output. The radios and television receiver the signals from the receiver and a person can tune to get the audio or videos. Spectra helps to differentiate between the various waves and the frequencies of the waves. Different electromagnetic waves characterize the signals transmitted over a communication channel. They are used in delineating the various media and communication channels and signals. Bandwidth is usually allocated to communication channels depending on the different frequencies in the signal. Electricity plays an important part in communication since in the modern world signals transmitted with the help of electricity. Power circuits are affected by inductance and capacities, which helps in filtering the various signals. Inductance and capacitance play a greater role in differentiating the signals into the different frequencies and thereby enabling the transmitted message to reach the intended point. The

Adventure Outing For Employees Tourism Essay

Adventure Outing For Employees Tourism Essay Adventure Outing Quick fix for your stressed out employees If you take a bunch of people and put them in a challenging place, letting their potential to shine, and their positive energies to blend and if you have an exceptionally good trainer along, the results achieved at the end of it all benefit each member. With this philosophy corporate should send their employees for outings. Adventure trips for employees focus on rejuvenating and recommitting to your employ companys goals. It provides opportunity for people to learn to lead and initiate. The outings that are offered these days are designed keeping the working lifestyle of people in mind. The activities in a corporate outing are refreshing, fun and creative. It is like a holiday devoid your family members with an intention to create good energy in the group and spread a flavor of positivism which stays even after the trip. A few gains for employees from these trips are as follows. Companys interest After recruiting an employs a companys job to keep him onboard begins. In todays time of financial crisis loss of a skilled employee means loss in business. To stop that from happening, companies send their employees for outings periodically. These outings are organized keeping in mind the aim to enhance the skills of their employees. Each outing is chalked out in order to bring out certain level of confidence, raise self esteem and build team work. In the whole process employees also develop number of other qualities. They are Effective decision making through problem solving Employees are asked to gather in groups and play games which would highlight how much they are compatible with each other. These games are aimed at eliminating mental blocks people have and give them a new way of thinking. Apart from teaching all these activities there is lot of fun and laughter where colleagues bond strongly. Adventure activities Adventure activities bring about co-ordination in the group. Unknowingly people learn to make decisions and solve problems. They forget about work pressure and the openness in the environment gives them great opportunity to grow and flourish. The team building exercises that are carried out give employees a lot of time to gel with the mates in a fun way. When people meet in an environment other than offices they discover more about each other. There are talks other than deadlines and projects which are quiet a refreshing. That is what exactly adventure activities do. Adventure sports like rock climbing, rappelling or even strenuous hiking take your mind of general worries of home and family. The sweat and exhaustion is good for your health and mind. Adventure outings are the best way for people who have 9-5 jobs to get away from it and forget about it only to bounce back with a new vigor and bag of ideas.

An Analysis of the Media and Culture Issues of Society :: Media Cultural Essays

The issue of the relationship between the mass media and the popular culture has always been a controversial issue in social sciences. The political economists insist on the role of the media industry in the creation of this phenomenon of the twentieth century. Though, advocates such as John Fiske, argue that popular culture is actually the creation of the populous itself, and is independent of the capitalist production process of the communication sector. Basing his argument on the immense interpretive power of the people, Fiske believes that the audience is able to break all the indented meanings within a media message. He also believes- by giving new meanings to that specific message they can oppose the power block that is trying to impose its ideology to the public. Consequently, this anarchistic activity of the audience creates the popular culture as a defence mechanism. Even when we accept Fiske’s ideas, we can not disregard the manipulative power of the media and it s effects on cultural and social life. Everyday we are exposed to millions of different visual messages, which tell us what to eat, what to wear, what to watch and what to listen. No matter how hard we try to avoid being influenced by these directives, we can only protect ourselves to a certain point. After that, no interpretive power can be helpful. Media then leads us to a path that ends up in the same department store with our neighbour, with whom we have probably never spoken to before. Ironically, we are holding the same pair of socks or CDs, and we might never want to recall the TV commercial that had opened the gates to this path. The United States is the biggest economical power in the world today, and consequently has also the strongest and largest media industry. Therefore, it is essential to take a look at the crucial relationship between the media and the popular culture within the social context of the United States for a better understanding of the issue. For a simpler analysis of the subject we shall divide the media industry into three main branches: Entertainment, News and Commercials (which is the essential device for the survival of the industry, and shall be considered in integration with Entertainment). Researches have shown that the most popular reason behind TV viewing is relaxation and emptying the mind.

Macroeconomic Situation Essay

The economic situation in the United States today could be considered as one of the deepest crisis the mankind has seen in so many years. The GDP growth rate of the country has decreased and ultimately got in the negative figures. The GDP growth rate in the year 2009 was -2. 4%, the inflation rate of the nation got around at 2. 2%. After the credit crisis and the subprime crisis, the overall economy was hampered with phases of rapid unemployment and bailouts for biggest financial sector companies. The overall trust in the service sector was reduced to a considerable level. The unemployment rate in April 2010 was estimated around at 9.9%. Due to continuous decrease in the growth rate of economy, the level of public debt also increased and reached $12. 28 trillion (January 2010) which is 84% of GDP. (â€Å"National Economic Accounts–nd†) But after the deep recession period, the economy is finally showing some signs of relief and recovery now. Though the expected growth rates are still negative, still the cumulative growth rates are expected to be better in the coming financial year. Provided the amount of the economic unscrambling the nation had witnessed in winter 2008-2009, the recovery pattern is still very weak, most importantly in persistent financial difficulties. The US congress and Federal Reserve have taken a number of steps in order to ensure that the current financial condition could be stabilized and active efforts could be made towards recovery and growth. The most extraordinary of those were producing a Primary Dealer Credit Facility and helping the acquisition of Bear Stearns by J. P. Morgan Chase. The Federal Reserve along with the Congress has continued to use the conventional macroeconomic tools in order to combat the current situation. (â€Å"The Current Economic Situation–nd†) The bailouts and government intervention into an otherwise free market are indications of such steps initiated by them. Taking account of the steps taken by Federal Reserve, the short term rates have fallen but still the amount of risk in the interbank loan market has not changed much over the time. References: The Current Economic Situation: Retrieved on 5th June 2010 from website: http://www. cbo. gov/ftpdocs/90xx/doc9078/Chapter2. 4. 1. shtml National Economic Accounts: Retrieved on 5th June 2010 from website: http://www. bea. gov/national/index. htm

Gender Differences in Workplace Essay

In the emerging global economy, the world economic system today is much more open than it was only a decade ago. The world is fast becoming interdependent global market place. Competitiveness will be on an international basis wherein knowledge and skills of the workforce posed great challenge as it will be the key competitive weapon for the 21st century. While the global economy emerges here in the Philippines and so does stress. Stress – that can be felt by those who are in the frontline and those who are in the corporate ladder. Stress was first introduced by Walter Cannon along with the fight or flight response, and often than not one would feel changes in body temperature, the heart will beat faster and blood pressure alleviates and faster blood clotting once entered this phase. Stress is one of the factors why majority of the employees in management level become ill or at some point the reason for leaving their post. Over the past couple of decade, this has been the major concern of employers with their employees. Most of the big companies even allocate budget for the employee’s well being and prevention of such stress. Vacation leave has been around the working industry for a long time, since it will definitely help reduce stress and at some point sick leaves can be use to tend to stress. Many factors inside the company may affect sources of stress, there is the nature of work, threats in lay-offs, salary, time of work (e.g. graveyard shift), deadlines and managers themselves – well these are some of the stressors among those who are in the workforce of a company. Filipino workforce front liners has a clue on how to overcome stress, we might get a chance to see how most of the call center agents cope with stress outside of their company building by smoking cigarettes. But that is just one in so many ways on how to cope with stress. It is also notable that stress helps  an individual to perform well on a given task, the important moderator in the military context, for individual and groups, is training. Stress exposure training, in which individuals are exposed to simulated stressors and forced to perform target skills under them, can build familiarity with potential stressors, teach individuals strategies to maintain performance under stress, and contribute to over learning, task mastery, and increased self-confidence. Stress exposure training can also be effective in improving group performance under stress by teaching groups how to adapt their performance strategies to external stressors and alerting them to how other team members will be affected by stress. Groups that undergo training, tend to have better communication, teamwork and feedback strategies that help them to work together under stress (Kavanagh, 2005). Stress is an inevitable buddy in workers of fast food, BPOs and other offices -both public and private. Stress, both good and bad contribute to the efficacy and quality of service that an employee can offer. This study aims to know how stress affects those who are in the corporate ladder. Harris (2011) in behalf of American Psychological Association made a study last 2011 involving 1546 adult employees regarding work stress shows that 36% of the respondents feel stressed out with their job. And those who have high and low level of stress feel that they are less likely satisfied with their job. With this being said, we can take note that sufficient amount of stress is needed as a means of motivation. And that is what this study is all about. How stress affect both men and women who are in the corporate ladder. How they cope with a bucket of stress, and how to turn the tides to their favor. Statement of the Problem This study is conducted to determine the impact of stress among those who are in the corporate ladder in Metro Manila. Specifically, it seeks answers to the following questions;

The Sun Also Rises Hemingways Ideal Man essays

The Sun Also Rises Hemingways Ideal Man essays Of the segments of American society scarred by the anguish of the First World War, the damage was most severe amongst the younger generation of that time. Youthful and impressionable, these people were immersed headlong into the furious medley of death and devastation. By the time the war had ended, many found that they could no longer accept what now seemed to be pretentious and contradictory moral standards of nations that could be capable of such atrocities. Some were able to brush off the pain and confusion enough to get on with their lives. Others simply found themselves incapable of existing under their countrys thin facade of virtuousness and went abroad, searching for some sense of identity or meaning. These self-exiled expatriates were popularly known as the Lost Generation a term credited to Gertrude Stein, who once told Hemingway: Thats what you all are. All you young people who served in the war. You are a lost generation... You have no respect for anything. You drink yourself to death.1 Many of these individuals tended to settle in Paris, a suitable conduit through which to pursue their new lifestyle. Content to drift through life, desperately seeking some sort of personal redemption through various forms of indulgence, these people had abandoned their old value system and heroes, only to find difficulty in finding new ones. A great deal of new literature was spawned in an effort to capture the attitudes and feelings of such individuals to reinvent a model of sorts for a people sorely lacking any satisfactory standard to follow. At the forefront of these writers was Ernest Hemingway, whose Novel, The Sun Also Rises, became just such a model, complete with Hemingways own definition of heroism. Many of the characters in the novel represented the popular stereotype of the post WWI expatriate Parisian: wanton and wild, with no real goals or ambitions. Mike Camp...

Retarded isnt stupid Mom essays

Retarded isn't stupid Mom essays I am capable, a quote from the mentally retarded Nicole Kaufman to her mother, could have been an alternate title for the book, Retarded Isnt Stupid, Mom. Nicole was a very resilient girl right from the beginning. Rarely did she fail to achieve what she set out to achieve. It wasnt always the simplest and quickest of processes but somehow, someway she would get it done. Nicoles drive and ambitions were something to be desired by anyone. Sandra Kaufman, author and mother of Nicole, expressed her familys frustration with Nicole but at the same time commended and proved that Nicoles family couldnt be prouder after seeing all that she had accomplished. Dancing in the ballet and teaching operations of armored tanks, were not professions that Sandra and Matt Kaufman had gone into to prepare themselves for parenting a child with mental retardation. After meeting in Los Angeles, then being shipped to the Panama Canal Zone, Matt and Sandra decided to make an addition to their family. Their first daughter Nicole was born in 1955. Is she all right, escaped the mouth of Sandra just seconds after Nicole was brought into the world. It was a routine question. One could say it was even the anesthesia talking because it had never entered Sandras mind that her baby would not be 100% healthy. There was, however, some room for concern since Nicole, who was a full term baby, only weighed 4 lbs and 7 ounces. The countless hours of crying and tantrums that came from Nicole for the next 2 years or so were thought of as just the normal noisiness of having a baby. It was in fact Matt and Sandras first child. They were new parents not quite knowi ng the ropes of parenting yet. There was more than just an obsessive amount of crying though. Nicole didnt seem to be developing at a rate that Matt and Sandra could be comfortable with. This led to denial; some babi...

Magic Colored Milk Science Project

Magic Colored Milk Science Project If you add food coloring to milk, not a whole lot happens, but it only takes one simple ingredient to turn the milk into a swirling color wheel. Here is what you do. Magic Milk Materials 2% or whole milkfood coloringdishwashing liquidcotton swabplate Magic Milk Instructions Pour enough milk onto a plate to cover the bottom.Drop food coloring into the milk. Dip a cotton swab in dishwashing detergent liquid.Touch the coated swab to the milk in the center of the plate.Dont stir the milk; it isnt necessary. The colors will swirl on their own as soon as the detergent contacts the liquid. How the Color Wheel Works Milk consists of a lot of different types of molecules, including fat, protein, sugars, vitamins, and minerals. If you had just touched a clean cotton swab to the milk (try it!), not much would have happened. The cotton is absorbent, so you would have created a current in the milk, but you wouldnt have seen anything especially dramatic happen. When you introduce detergent to the milk, several things happen at once. The detergent lowers the surface tension of the liquid so that the food coloring is free to flow throughout the milk. The detergent reacts with the protein in the milk, altering the shape of those molecules and setting them in motion. The reaction between the detergent and the fat forms micelles, which is how detergent helps to lift grease off of dirty dishes. As the micelles form, the pigments in the food coloring get pushed around. Eventually, equilibrium is reached, but the swirling of the colors continues for quite a while before stopping.

Discuss the relationship between the design of religious architecture Essay - 1

Discuss the relationship between the design of religious architecture and the interests and requirements of the religious tradition associated with it - Essay Example This paper will provide more insight into this analogy through discussing four historical religious architectures: the Altar of Zeus, Egyptian pyramids, Suleymaniye Mosque and St. Peter’s Basilica. The Altar of Zeus was for ancient Greeks, Egyptian pyramids were created by ancient Egyptians, Suleymaniye Mosque was for Muslims and the Basilica was designed by Romans. The Altar of Zeus provides a good Hellenistic Greek sculpture example, which was built between 166 and 156 BCE. The altar is crafted with art and sculpture, which depicts narrations. The Gigantochamy frieze, which adorns the base of the altar, has at least 100 distinct panels that show combats between gods and giants. Here, one connects with the Greek legend where Zaas decided to abandon Gaia’s after the new gods (led by Zeus and in support by Zaas) defeated the old gods (led by Cronus). The East Frieze sculpture, on the other hand, constitutes significant Olympic gods such as Hecate, Artemis, Zeus, Athena and Ares. In the same way, the north, south and west frieze sculptures continue with sculptural and relief narrations of various Greek gods.1 The altar, also known as the Altar of Pergamon, stands at 115 feet in width and 110 feet in depth. The altar was accessible through a stairway, from the west, which led up to a roofed hall extending to the front and sides of the altar . This alter is very important to the people, who regard it highly and its highly respected. It has been in existence for quite a long time and many people have high regard for the alter. Due to this fact, the alter of Pergamon is well preserved or taken care of. Ancient Egyptian pyramids held similar themes in architectural designs. The pyramids were erected on the west bank of the Nile. This was in accordance with Egypt’s religious doctrine which stated that the dead should rest where the sun sets.2 In addition, most pyramids were covered with limestone, which was meant to give them a shiny

Gloria Steinem Term Paper Example | Topics and Well Written Essays - 1250 words

Gloria Steinem - Term Paper Example Her grandmother Pauline Steinem was a revered suffragette in her day. But in the early years of Gloria’s life, there was little evidence to suggest that she would uphold her grandmother’s legacy. Since her father had to relocate to new cities very frequently, the young Gloria Steinem could not be enrolled in a regular school. All her early education was provided by her mom at home. This delicate family equilibrium came to an abrupt end, when Gloria was only 8 years old her parents broke off their marriage. Not only was young Gloria deprived of a father figure, she was also thrust into a life of grinding poverty in the next few years. Complicating an already dire situation was her mother’s propensity to suffer mental depression. In the years following the divorce, Steinem’s mother fell into such an abysmal depression that the mother-daughter roles reversed for once and Gloria was left to take care of her ailing mother. When in her late teens, she went to li ve with her elder sister in Washington, D.C., where she enrolled for Smith College. Just as she was about to complete her degree, she got a break which were to prove very significant. In 1956, in the year of her graduation, she got selected for a two year scholarship program in India ((Sondra, 1987). The two years Steinem spent in India during her formative years were to prove profound for her understanding of women’s issues. The experience broadened and deepened her grasp of the status of women in the Third World and how socio-political realities impose severe restrictions for freedom of women. She realized that â€Å"the high standard of living most Americans take for granted was not available to all. She commented at the time that ‘America is an enormous frosted cupcake in the middle of millions of starving people’. She returned strongly motivated to fight social injustice and embarked on her career as a journalist†. (www.gale.cengage.com) Emboldened by her

Project Management Essay Example | Topics and Well Written Essays - 5000 words - 2

Project Management - Essay Example Projects also enable the development of new products and services and help the organization to respond to changes in the external environment like development of information technology. In today’s scenario, project management indulges in the use of information technology to communicate and develop projects effectively. Projects are designed to enhance the organizational performance and continuously update the systems as they are continuously developing. But in reality, many projects are scrapped or dumped as they are not able to function properly or have incurred heavy expenses during the production space. The aim of this report is to make the readers understand the different reasons behind the failure of a project. The report is divided as follows: section 2 will present an overview of project management; section 3 will discuss risk management and its importance in project management. Section 4 will discuss why a project fails and in section 5, deeper understanding would be gained by the analysis of a case of UK passport processing agency. This report will present why the project to implement new information system failed in the Agency. A project is defined as â€Å"a collaborative enterprise, frequently involving research or design that is carefully planned to achieve a particular aim† (Oxford Dictionary). It is defined as â€Å"a unique venture with a beginning and an end, conducted by people to meet established goals within parameters of cost, schedule and quality† (Buchanan and Boddy, 1992). Few examples of some well published project is the Apollo program which landed the man on moon (Nasa, 2010), the Genome project which mapped the human genome (Genome, 2010). The characteristics of the project is that it is temporary i.e. it has a definite beginning and end, it creates unique deliverables, creates capability to perform a service and is developed in steps. It is different from operations as the processes in operations are ongoing and

Legal theory Essay Example | Topics and Well Written Essays - 3000 words

Legal theory - Essay Example It is hence a typically Platonic argument.2 Nussbaum firmly claims that a good judge appreciates the poetics of justice. Essentially, the argument of Nussbaum implies that a good judge fulfils his/her professional existence most wholly when s/he is equipped to defend and oppose, and be condemned or repealed, in seeking justice. The clash between the natural law and positivism should be very definite if a judge is to depend on the notion of poetic justice to the core of fair dealing. The judge should make a decision: does this positivistic law go against the heart of my responsibility to humanity and to self? The endeavour is exceptionally challenging. To society it is normally baffling. That challenge is not yet met, albeit the insistent demand by judges for justice and rationality. The objective of this essay is to discuss the argument of Nussbaum in light of the two novels of William Shakespeare, namely, Measure for Measure and The Merchant of Venice. The discussion will revolve ar ound the specific themes of law and morality: Christianity, common law, and the debate of natural law and positivism. ... The Duke cautions Angelo that individual morality should be enacted freely or in public3: Heaven doth with us as we with torches do, Not light them for themselves; for if our virtues Did not go forth of us, ‘twere all alike As if we had them not.4 The above statement is reminiscent of a passage in Matthew 5:15-6, the Sermon on the Mount: â€Å"Nether do men light a candel, and put it vnder a bushel, but on a candelsticke & it giueth light vnto all that are in the house. Let your light so shine before men, that they may se your good workes, & glorifie your Father which is in heauen.†5 The character of Angelo is recognised for his self-control and accuracy, although illustrations of him lean more on apathy than virtuosity. The glorified personal moral principles of Angelo are now subjected to criticism in his recently assigned public position. The conflict between the concept of natural justice and positivistic law, at this point, came in Angelo’s encounter with Isa bella. Isabella speaks up for mercy on the basis of understanding of one’s immorality and emulation of Christ’s life. Unluckily, Angelo is not convinced. Insincerity may be criticised by the passage ‘judge not’, yet it is not banned by the law, an argument Angelo has already stated earlier in the novel.6 Isabella justifies her argument when she implores Angelo to think about the judgement of God: â€Å"How would you be, /If He, which is the top of judgment, should/ But judge you as you are?†7 The allusion of the overgenerous mercy of Christ requires that the ‘human’ or deficient Angelo ought not to give judgment on other mortal beings, a claim that appears to hark back Schleitheim Confession’s article 68: The sword is ordained of God outside the perfection of

Analytic Interpretation of The Love Song by J.Alfred Prufrock Essay

Analytic Interpretation of The Love Song by J.Alfred Prufrock - Essay Example Therefore, the ultimate thrust of this research will be to draw inference on and summarize the means, whereby symbolism is adequately and effectively employed within the poem by underscoring the means by which it is utilized within a brief stanza. For purposes of the analysis, the following stanza has been selected for the close reading: And would it have been worth it, after all, After the cups, the marmalade, the tea, Among the porcelain, among some talk of you and me, Would it have been worthwhile,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  90 To have bitten off the matter with a smile, To have squeezed the universe into a ball To roll it toward some overwhelming question, To say: â€Å"I am Lazarus, come from the dead, Come back to tell you all, I shall tell you all†Ã¢â‚¬â€   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  95 If one, settling a pillow by her head,   Ã‚  Should say: â€Å"That is not what I meant at all;   Ã‚  That is not it, at all.† (Eliot 2) Within the time that was writ ten, Eliot was not alone in seeking to display and symbolize a level of fragile broken humanity. Although it is not the purpose of this brief analysis to go into a great detail as for the level of influence that the First World War and a clean break from prior Victorian restrictions on nearly every aspect of life had with regards to culture, these should nonetheless be realized. T. S. Eliot, as well as many of his contemporaries, was practically fascinated by the very fragile nature that humanity illustrated ultimately. With regards to the close reading of that stanza above, this fragility is aptly demonstrated to the reader by means of the inconclusive and unsure nature that the speaker illustrates. Whereas the entire porn represent this uncertainty and self-doubt, the following passage portrays the manner in which the speaker wrestles with himself, emotions and feelings of love, lust, and integration with the idea of fate. The speaker says, â€Å"And would it have been worth it, after all,/After the cups, the marmalade, the tea,/Among the porcelain, among some talk of you and me,/Would it have been worth the while† (Eliot 2). In such a way, the reader can see the self-doubt and fragile nature of the psyche that is exhibited within the previous lines. Rather than being able to examine the situation and come to a determination whether he should or should not pursue the relationship, the speaker exhibits his own self-doubt and vacillates incessantly whether happiness or regret will be the end result. Another unique aspect of symbolism that the above passage relates to is the changing nature of gender roles that existed at the time the point was panned. Upon the conclusion of the First World War, an entire generation of young men returned to a society that was drastically different from the one they had left upon joining the armed forces. This difference was exhibited in a number of ways; however, one of the most noticeable was the level and extent to whi ch women were integrated into the society and the workforce (Lowe 66). As a result of this rapid cultural and societal shift, many individuals experienced something of cultural whiplash within the society. In tandem with the horrors of war, many men came to feel emasculated due to the fact that women now occupied many positions in the society and the workforce; also many cultural freedoms, that previously had been their own, were exhibited by women. Although this can hardly be referred to as a form of emasculation, key

An Examination of Obamas Inaugural Speech Essay

An Examination of Obamas Inaugural Speech - Essay Example Despite its lack of the excitement aroused by his earlier speeches, this inaugural speech had the basic ingredients of the art of rhetoric characteristic of most political and civil movement speeches. Because of its messages and the use of the fundamentals of rhetoric, President Obama’s inaugural speech has been described by many as a moment and speech that the American people had longed for since the election night. In fact, some feared that they might have died without hearing such a speech. Besides being the first African-American to be sworn in as president of the United States of America, President Obama wrote a speech that both his opponents and supporters will remember for quite some time. In fact, the speech introduced a new era of leadership and communication in the country. The speech was not only well written but was also well-read, a feat quite hard to achieve if the performance of the post-2996 inaugural speeches is anything to go by (Walker 8). There was plenty of anaphora in President Obama’s inaugural speech, in which many words were repeated at the beginning of neighboring clauses and sentences. For instance, he said, â€Å"Our workers are no less productive than when this crisis began. Our minds are no less inventive, our goods and services no less needed than they were last week or last month or last year. Our capacity remains undiminished.† In addition, anaphora was evident when he said, â€Å"For us, they packed up their few worldly possessions and traveled across oceans in search of a new life. For us, they toiled in sweatshops and settled the West, endured the lash of the whip and plowed the hard earth.† The other fundamental of rhetoric used in the President’s speech was ethos when he said, "From the grandest capitals to the  small village where my father was born.† The speech was also delivered at the grandest of stages by a man â€Å"†¦whose father less than 60 years ago might not have been served at a local restaurant can now stand before you to take a most sacred oath.†

Analytic Interpretation of The Love Song by J.Alfred Prufrock Essay

Analytic Interpretation of The Love Song by J.Alfred Prufrock - Essay Example Therefore, the ultimate thrust of this research will be to draw inference on and summarize the means, whereby symbolism is adequately and effectively employed within the poem by underscoring the means by which it is utilized within a brief stanza. For purposes of the analysis, the following stanza has been selected for the close reading: And would it have been worth it, after all, After the cups, the marmalade, the tea, Among the porcelain, among some talk of you and me, Would it have been worthwhile,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  90 To have bitten off the matter with a smile, To have squeezed the universe into a ball To roll it toward some overwhelming question, To say: â€Å"I am Lazarus, come from the dead, Come back to tell you all, I shall tell you all†Ã¢â‚¬â€   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  95 If one, settling a pillow by her head,   Ã‚  Should say: â€Å"That is not what I meant at all;   Ã‚  That is not it, at all.† (Eliot 2) Within the time that was writ ten, Eliot was not alone in seeking to display and symbolize a level of fragile broken humanity. Although it is not the purpose of this brief analysis to go into a great detail as for the level of influence that the First World War and a clean break from prior Victorian restrictions on nearly every aspect of life had with regards to culture, these should nonetheless be realized. T. S. Eliot, as well as many of his contemporaries, was practically fascinated by the very fragile nature that humanity illustrated ultimately. With regards to the close reading of that stanza above, this fragility is aptly demonstrated to the reader by means of the inconclusive and unsure nature that the speaker illustrates. Whereas the entire porn represent this uncertainty and self-doubt, the following passage portrays the manner in which the speaker wrestles with himself, emotions and feelings of love, lust, and integration with the idea of fate. The speaker says, â€Å"And would it have been worth it, after all,/After the cups, the marmalade, the tea,/Among the porcelain, among some talk of you and me,/Would it have been worth the while† (Eliot 2). In such a way, the reader can see the self-doubt and fragile nature of the psyche that is exhibited within the previous lines. Rather than being able to examine the situation and come to a determination whether he should or should not pursue the relationship, the speaker exhibits his own self-doubt and vacillates incessantly whether happiness or regret will be the end result. Another unique aspect of symbolism that the above passage relates to is the changing nature of gender roles that existed at the time the point was panned. Upon the conclusion of the First World War, an entire generation of young men returned to a society that was drastically different from the one they had left upon joining the armed forces. This difference was exhibited in a number of ways; however, one of the most noticeable was the level and extent to whi ch women were integrated into the society and the workforce (Lowe 66). As a result of this rapid cultural and societal shift, many individuals experienced something of cultural whiplash within the society. In tandem with the horrors of war, many men came to feel emasculated due to the fact that women now occupied many positions in the society and the workforce; also many cultural freedoms, that previously had been their own, were exhibited by women. Although this can hardly be referred to as a form of emasculation, key

Interpersonal Communication Term Paper Example | Topics and Well Written Essays - 2000 words - 1

Interpersonal Communication - Term Paper Example Therefore, we can say that interpersonal communication is influenced by the nature of relationships that exists between individuals. Interpersonal communication has some distinguishing characteristics. Some of the main characteristics of interpersonal communication include convenience, commitment, and freedom. Let us describe all of these characteristics in some detail. Convenience or accessibility refers to the concept of availability. From organizational perspective, interpersonal communication needs all employees expressing willingness to communicate with each other. It never happens in interpersonal communication that one employee is talking and the other employee keeps quiet during the whole conversation. Interpersonal communication needs both persons to communicate with each other. Commitment is another characteristic of interpersonal communication, which means to express dedication and assurance to take part in the communication. Interpersonal communication is worthless without commitment of all employees involved in the communication. Expression of freedom is one of the most admirable characteristic of interpersonal communication. Freedom refers to the elimination of harsh attitudes or pressurized situations during interpersonal communication. All persons involved in the communications must have the freedom to raise their viewpoints in front of each other. While talking about interpersonal communication, let us talk about some of its main elements in order to get a detailed understanding of the principles of effective interpersonal communication. Kern (2010) asserts, â€Å"Effective communication helps in that the message is enable to achieve its goals and helps in receiving the desired response from the reader of the message†. Interpersonal communication is of many types, which include one-to-one conversation, small group conversation, social communication, business communication,

Study On The Changes Of The Nhs Nursing Essay

Study On The Changes Of The Nhs Nursing Essay In the last five years, United Kingdom has experienced a significant change in its national health services (NHS). This paper therefore focuses on that change. The first section is a detailed description and the main objective of the change. Using appropriate models and frame works, the second section identifies the key drivers to the change and how their interaction has affected the issues addressed by management. Drawing upon the examples of best management practices, the third section assesses the appropriateness of the approach taken by management in effecting the change and how effective management implemented the change strategy. The final section examines the extent to which the change has been successful in meeting its objective and assesses the need for any further related change. 2. Organisational change overview 2.1 The National Health Service The National Health Service (NHS) is the public funded health care system in the United Kingdom (UK) that provides the majority of health care to the UK residents. Its areas of health care coverage are the primary health care, in-patient care, long term health care, ophthalmology and dentistry. The Department of Health (DOH) headed by the Secretary of State of Health is the UK government department that is responsible for the NHS (Department of Health 2007). 2.2 Major change in the NHS Since 2005, the United Kingdoms NHS (UK NHS) has been implementing an innovative technology that will help patients stay healthy and maintain their independence. This technology is targeted at terminally ill patients with long term health condition that require regular monitoring. It also covers elderly people suffering from dementia and individuals with Down syndrome who may be at risk of injury. Thus, with this new technology, patients emergency room visits as well as unnecessary nurse visits to patients homes are reduced. Furthermore, this technology increases clinical efficiency and reduces the mounting financial cost of institutional health care in the UK. The implementation is said to be the worlds biggest trial of remote monitoring of chronically ill patients in their homes. Patients in New Ham, East London and Hull Yorkshire have benefited from this programme. This programme, funded by the department of health is been implemented by Philips, the worlds leading electronic companies. Philips electronics is hoping to prove to the NHS that it can immensely reduce the financial burden of institutional health care by implementing ultra-modern diagnostic equipment that uses internet technology to link patients from their homes to care providers in the hospitals. Since over 14.5 Million people in Britain have long term health conditions, it is expected that they will require regular monitoring (Department of Health 2007). I am a trained Electrical Engineer and have been providing tele-health equipment installation consultancy for Philips UK since 2008. I am directly involved in the implementation going on presently in Hull and New Ham. Patients in New Ham and Hull are been monitored at Home using diagnostic equipments linked via broadband internet connected to local hospitals and clinics. These patients are able to use the diagnostic equipments to take their vital signs and blood sugar level. Subsequently, the information is wirelessly uploaded to patients TV for their own monitoring and electronically sent via broad band to staff at the primary health trust. Further implementation is underway in Cornwell and Kent and will gradually expand to all cities in the UK as the department of health targets technology efficiency that could save the NHS Millions of pounds. Although the technology enables people to live independently in their homes, it is not intended to replace hospitals and care homes but to make better use of recourses and reduce financial burden on the system. 3. Drivers for NHS change Force field analysis by Lewin (1951) is a diagnostic tool used in looking at the variables involved in determining whether organisational change will occur. Once change priority has been agreed, a force field analysis can be used to identify actions that will enhance or deter their successful implementation. Applying Lewins force field analysis as shown in figure 1 below, it can be seen that the NHS Tele health technological implementation has some internal and external driving and forces. 3.1 Internal Drivers Among the strongest internal driving forces as can be seen in figure 1 below are; strong leadership and the need for accurate and consistent patients information availability. Strong leadership and commitment of top management are often cited as the most important factor for implementing a successful change programme (Bashein et al, 1994). NHS leadership is effective, strong and was able to provide a clear vision of the change programme. Other internal driving forces are the fact that the technology will aid patients to be independent and free up nurses and doctors to concentrate on other important task. This motivated medical practitioners in looking forward for the change. 3.2 External Drivers The identified external driving forces as can be seen in figure 1 are Governments desire to reduce the cost of administering health care in the UK, New European Union legislation in support of tele-montoring and the recent economic recession. Since 2005 the UK government has been researching on ways of bringing down the cost of instructional health care. Limited resources availability as a result of the recent economic down turn and an increasing UK population has necessitated the need for a cost effective alternative as the status quo is unsustainable. Another external driver is the new European Union legislation in support of tele-monitoring. Figure 1: Lewins Force Field Analysis of health care change in the NHS DRIVING FORCES INTERNAL Strong leadership and shared goal across the NHS Accurate and consistent information availability Patients independency Free up nurses and doctors to concentrate on other important task. EXTERNAL Governments desire to reduce the cost of administering health care in the UK European Union legislation in support of tele-monitoring The recent economic down turn necessitating the need for fiscal responsibility Adapted from Lewin (1951 4. Main objectives in making the change 4.1 Reduce cost of administering health care in the UK As the case load in primary care in the UK is increasing in size and complexity and the number of people with multiple long term disease is also increasing, there is increasing financial burden of administering primary care in the UK. The tele-health technology will in the long run help to reduce the mounting financial burden of institutional care. 4.2 Reduce nurse visits to patients house. Prior to the implementation of the tele-health technology in the NHS, each patient with long term condition is assigned a care taker nurse whos duty includes regular house visit. The nurses are required to take patients vital signs, blood sugar level and other related data that are necessary in monitoring the patients health condition. Upon implementation of the tele-health technology, the required data are taken by patients and are automatically sent via the internet from patients house to the hospital through the diagnostic equipment. As a result, nurse visit to patients house is considerably reduced. 4.3 Maintain patients independent. The technology ensures that nurses only visits when it is necessary and as a result allows patients to leave more independently. From a medical point of view, it is usually helpful for patients to be independent as it can give them the agility they may need to remain healthy. 4.4 Reduce patients emergency room visits. As patients health situation is monitored on a daily base, doctors and nurses are able to know when a patients condition is deteriorating and therefore avoid emergency situation. In Hull and New Ham it has been noticed that emergency room visits by monitored patients is much reduced. 4.5 Increase in clinical efficiency The diagnostic equipment interacts with the patient through a user friendly interface. It provides reminders, collects vital data and asks questions that help assess the condition of the patients. It also gives warning when a patients condition is changing. This in general allows doctors and nurses to intervene more quickly and accurately and as a result increases the overall clinical efficiency. 6.0 How action required was planned Management tools for problem analysis are very crucial for success in change management. One of such tools is the Cause and Effect analysis. Cause and Effect analysis is also referred to as the Fishbone diagram because the diagram has a fish bone appearance. The technique was proposed by Ishikawa in the 1960s and as a result called the Ishikawa diagram. The diagram is used to determine the root cause of a problem and identify areas that changes can be made. (Ishikawa 1985) In applying the Cause and Effect analysis to the NHS in determining what change is required and what action is to be taken. The first step is to get a clarity and consensus on what the problem is. Among many others, the focused problem statement identified in the NHS is the mounting financial burden of institutional health care in the UK. The economic recession and increasing overseas debt is forcing the UK government to look for ways of cutting cost and saving money. This necessitated the need for fiscal accountability and cost cutting in the NHS (NHS Centre for Reviews and Dissemination 2008). In constructing the Fishbone diagram for the NHS, the problem statement forms the head of the fish bone alone with the fish backbone as illustrated in the figure 5 below. The next step is to brainstorm potential causes of the problem. The major causes are laid out as large bones connected to the backbone. In the NHS, the major causes identified as responsible for the increasing financial burden are staffs people, technology, procedures, and policy. The fish bone diagram is then developed based on the identified causes. The final step is to probe deeper into each cause. A question asking-technique included in Senge et al (1994) Five Ways model can be used. It involves asking repeated why does this happen until it is clear that the root cause have been found. The answers are then added as sub-bones to the cause as shown in figure 5 below. Fig. 5 Fishbone Diagram stage three Too many admin staffs Increased number of nurses Too many Doctors Increased ageing population More sick patients More hospital admissions Expensive bureaucracy Productivity failure Expensive medical equipment Increased drug prescriptions Pay increase by government Increasing fixed cost Inflation policy Staffs People Procedure Policy Equipments/Materials Mounting Financial Burden of Institutional Health Care. There is increased spending in the NHS as there are now more people been treated in the hospitals than ever before. This is the direct consequence of increase in population and immigration over the years. Increase in the number of sick people and the ageing population has also contributed to increase spending. These increases in people requiring attention have necessitated an increase in Nurses, GP consultations and a large increase in drugs prescriptions. (Slywotzky and Morrison 1997) Furthermore, pay increases offered by the government to medical practitioners were in many cases over generous. Economic inflation and increased cost of fix asses has in no little way affected NHS budget. The office of the national statistics (ONS) has shown that NHS productivity is falling as spending is increasing. As output has not kept pace with rise in spending it is important to implement an efficient and cost effective way of administering health care. As the tele-health technology will ensure that the increasing number of people requiring health care is efficiently covered with little resources, it will therefore provide an efficient and cost effective way of administering health care in the UK. Looking at it critically, it is important to know that cause and effective relationship may not be easily apparent and that an intervention in any part of a health care organisation will have outcomes in many others, not all of them anticipated, and not all of them desirable. Smith (1995a; 1995b) in his work on response to performance indicator highlighted that change can lead to unanticipated and indeed dysfunctional consequence. Additional technigues that was used. The NHS employed process modelling technique in order to gain understanding of how the current process works and provide a clear articulation of how the new process is to be different. The process modelling technique provided clarification of the expected process so that the NHS is able to plan the required action. Fig. 6 Current and expected process flow Current process flow Expected process flow Is he in the clinic? Doctor decides that a patient needs monitoring No Yes Specialist nurse visits patient for information and counselling Vital information register created for patient and care nurse assigned to patient Care nurse visits patient and takes vital readings Vital readings recorded in patients information register Doctor assesses patients register Necessary actions take for abnormal readings Process repeated daily Action suspended Is he in the clinic? Doctor decides that a patient needs monitoring No Yes Specialist nurse visits patient for information and counselling Tele-Monitoring equipment is install and doctors assesses patients information remotely Necessary actions take for abnormal readings The process flow in fig.6.0 above is a diagrammatical representation of all the staged involved in a patents monitoring task. It shows both the current and process and what the process is expected to be after the implementing the tele-health system. The current process requires 9 steps and would take between 12 to 24 hours to complete a cycle while the expected process will require 5 steps and would take 10 minutes to complete a cycle. With the process modelling technique, the NHS identified that in order to successfully implement the change; it must fundamentally re-think the way work is done and adequately prepare the organisation for change. How management implemented change Having understood the situation, knowing why change is needed in the NHS, who and what needed to change, it is important to examine how these insights and what framework can be used to deliver the results that are needed. The technique of Business Process Re-engineering (BPR) is employed in the NHS in order to implement the change that is needed. Davenport and Short (1990) defines BPR as a technique for redesigning the way work is done. They also stated that it enables organizations to rethink work process so as to improve customers satisfaction, reduce operation cost and become more competitive. In addition, Hammer and Champy (1993, p32) stated that BPR is the fundamental rethinking and redesigning of business process to achieve dramatic improvement in cost quality service and speed. In the health sector, Walston and Kimberley (1997) observes that over 60% of hospitals are involved in re-engineering initiatives. In the NHS, the re-engineering initiative of the tele-health system is focused on optimizing productive work time, automating process to increase productivity and quality and resource management. The steps that were employed to implement BPR in the NHS are show in the model below. Fig.6 Change process model Communication the need for change Effective communication is considered a major key to successful BPR change implementation (Jackson 1997). The NHS implementation process began with series of meetings between the NHS management and stake holders inside and outside the HNS that would be involved in the change process. The purpose is to communicate the need of the change and the technology that would be implemented to effect the change. The meeting also helped to ensure patience and understanding of the structural and cultural change that are needed. Cooper and Markus (1995) suggest that communication should be open, honest, clear and in both direction between those in charge of the change initiative and those affected by them. Effective communication continued in the NHS throughout the change process. This formed the base that prepared the entire organization for change. Preparing the organization for change Hammer and Champy (1993) stated that organizational culture is a major factor to consider in preparing for a successful BPR implementation. Organizational culture influences the organizations ability to adopt to change. In the NHS, management ensured that the organization can understand and can conform to the new values and management process that are created by the newly re-designed process. This is so that a culture which upholds the change is established. Benjamin and Levinson (1993) argue that preparing the organization to respond positively to BPR related change is critical to success. In preparing for change, the NHS ensured that adequate trainings were given to staff that are involved in the change process. The New Ham University in conjunction with tele-health engineers from Philips UK provided the required trainings to staff. This is in line with the suggestion made by Tower (1994) that training and education is an important component in preparing an organization for change. Bruss and Roos (1993) also state that IT skills and techniques are important dimension of training for BPR. Fundamentally rethinking the way work is done After identifying and analyzing core business process, the NHS was able to define key performance objectives and design new processes to achieve the objectives. Davenport and Short (1990) define a process as a set of logically related tasks that are performed to achieve a defined outcome. Patient monitoring involves process with a great number of intermediate steps. The objective of the NHS is to reduce the processes involved in to single process that takes part directly to the final outcome. The single process designed with the needs and wants of patients in mind will allow the NHS to gain important advantages in the following ways; It reduces process steps and the time it takes to accomplish task; Improving the accuracy of patients medical information; Eliminate human mistake inherent with complex and repetitive task; Improve NHS efficiency and effectiveness and drastically cut down the overall cost of health care Implementing new technology to achieve change In order to make changes, certain known elements are required Harrington (1991). These are elements that act as variables for processes to change. Thus, , adequate IT infrastructure is considered as a vital factor in successful BPR implementation Moad (1993). Also, identification of enabling technology for redesigning business process and proper installation of IT components contributes to building an effective infrastructure for business process Barrett (1994) . In the HNS, the IT based tele-health system aimed at people with long term condition is the enabler for achieving change. The equipment connected to users television allows user to measure their vital signs. The results are automatically sent over the internet to monitoring centre. The results are monitored daily by health care professionals who can take immediate and appropriate action if there is any abnormality in the result. The system is designed to be user friendly, clear and straight forward. After installation, the technician will go through the system with the user to explain how it works and how to use it. Users are also able to call the monitoring centre at any time should they have any issue with the system. Extent to which change was successful Despite the significant benefits gained from the successful implementation of BPR, it is noted that not all organization embarking on BPR projects achieve their intended result. Hammer and Champy (1993) estimate that as many as 70 percent do not achieve the dramatic result they seek. This in most cases is attributed to poor implementation of BPR rather than a problem with the concept itself. Implementation process is complex and needs to be checked against several factors to ensure successful implementation (Alter 1994). However, it is important to note that the process re-engineering change initiative in the NHS can be said to be successful as it has implemented a modern technology which can be the way of the future for in-home patient care in the UK. It has helped increase productivity through reduced process time and has also drastically reduced cost. It has also improved quality and greater patient satisfaction in the NHS. Comparing the periods before and after implementation of the tele-health technology in the NHS, there has been a reduction in GP and Nurse Visits to patient and also a reduction in hospital admission of patients with long term condition. General satisfaction with the tele-health technology and the use of the equipments is high for all groups of patients. Patients felt comfortable using the technology and did not find it difficult. They also felt it helped improved the awareness of their condition (Department of Health 2009). To the 1.75 Millions who now rely on the tele-health service in the UK, it offers peace of mind and the certainty that there is always someone to help them in times of difficulty. Resistant to change in the NHS Cultural Issue Johnson (1992) in his cultural web model shown in fig 6 below suggests that until the paradigm at the heart of culture is changed, there will be no lasting change. Based on Drennan (1992) definition that culture is how things are done around here it is a general believe that organizational culture is a very strong resistant to any change implementation program. Figure 6. Garry Johnson Cultural Web In the NHS, evaluation has shown that the central principles of BPR radical, revolutionary approach to change is fundamentally incompatible with the traditions, culture and politics of the NHS. This in no small measure is a major resistant to change in the NHS (Buchanan 1997). Threat to Status One of the resistant to change in the NHS is that many of its staff perceived the change as a threat to their personal position. This is in agreement with Hanner and Champy (1993) who argued that the fear of job loss by employees is a major resisting factor to the success of management change program. Dawe (1996) added that, change moves the whole organization as well as every single employee out of their comfort zone and as a result, there are always going to be some people who would try to resist the change process. This is true for the NHS as some of both its management and medical staff try to stop or ignore the process of change. This is because the management failed to make a compelling case for change to its staff. Some NHS employees believed that the change was initiated only for the sole aim of saving money and cutting cost, that there is nothing in it for them. As a result they were not motivated to support the change process. This is supported by Kotter (1998) when he suggests that failure to create a win over hearts and minds will reduce the impact of a change program. Privacy issue Another major resistant experience in the implementation of tele-health change program in the NHS is fact that some people for personal reasons do not like to be watched over. They did not welcome the idea of been monitored on a daily base as they felt it violate their privacy right. The NHS management was able to resolve some of this problem by identifying patients who has indicated such fears and assuring them that only authorized medical officials would have asses to their information and that monitoring was mainly for their own good. Patients who were still skeptical and would rather not want to be monitored were all together exempted from the program. Recommendation for future improvement The overall improvement in patient health condition and reduction in hospital admission observed after implementing the tele-health system in the NHS supports continuation and further improvement of the scheme. A recommendation for further improvement is that the NHS could develop an assessment and measurement system that would help to register the build-up of momentum and identify early victories. Success in management is of little value unless they are supported by best practices and hence Senge (2003) suggest that success depends on the application of best practice. Nelson et al (1998) argues that although measurement is essential if change are to be sustained, the measurement them self must be defined practically. In the light of this, the NHS could adopt outcome and cost measurement, qualitative and quantitative measurement and a balances set of process to build measurement into the daily work routine and display it so that it tell a story of where they are, where they should be and where they are going in the change process. Furthermore, the management of the NHS should be aware that resistant is part of the change program and that anticipation and planning for resistant is important in implementing a successful change program (Clemons 1995). It is observed that the NHS management communicated change information only to stakeholder that was directly involved in the change program. This was only able to disfranchise the other stakeholders and strengthened the resistant. It is important that communication with a wide range of stakeholders directly or not directly involved in the change program be made so that they become involved and motivated (Stanton et al. 1993). The major future challenge that the NHS may encounter is how to engender a culture of continuous change in which change is on-going, evolving and cumulative. It would require a major shift in assumptions made by the organization and its members. Many of the individuals and groups whose assumptions and behaviors must change if this cultural shift is to be achieved are perceived to be of high status and are used to the exercise of individual and professional autonomy. Conclusion As people are living longer and there are more and more people who are unwell, going into residential and nursing home and living with long term conditions, the NHS which is the public service most valued by the British people must be able to keep pace with these change in society. The Remote monitoring tele-health technology will enable the NHS to effectively cope these increases in demand for health care. It would also help to reduce the overall cost of administering institutional health care in the UK. Although there are still pockets of issues and resistant, the program is generally termed as successful as it is already yielding the desired objective of improving life and saving cost. This paper presented an analysis of the approach take by management to effect the change and how effective management implemented the change strategy. It also demonstrated the extent to which change was successful and made recommendations for future development.

Capital Punishment: A Probel Beyond Repair Essay examples -- Capital Pu

Strapped on to a large chair, electrical conductors positioned all around my head and wrists, I am seconds away from the end of my life. I am petrified, roar of the jury surrounding me as they witness me fall to my doom. It is unfair for me to die like this, even as a criminal. This is a cruel and inhumane system of punishment, and I am defenceless to prevent my wretched faith. As the man pulls down the switch, waves of electrical currents enter my body, my body squirming endlessly with treacherous pain. The waves suddenly stop as the switch is pulled back. My head falls forward, my chin tilting towards my chest. As I plunge to my death at the hands of the government as the words of Desmond Tutu echo through my head, "To take a life when a life has been lost is revenge, not justice." The government that must represent the people has just taken the existence of one of its own and all it has left of me is a corpse, cold and lifeless. The death penalty, commonly known as capital punishm ent affects more than just my life. Capital punishment is a cruel and merciless method of punishment that government is not allowing me to recover through rehabilitation and give back to society. The judicial system is not solving any problem by killing me as it has had made the same impact on society that I had. The expenditures necessary for the death penalty only hurts the fragile economy that we are in after the recovery of the recession. With a great number of problems with this form of punishment, I beseech to everyone to rid of capital punishment worldwide and instead punish criminals like me through a method that is considered humane. While I lay dead, some may ponder into the future in which, if I had a chance to rehabilitate, I would have re... ... a better life without crime. The government would be leading by example as they will not take on the same actions as I, the criminal. There are great savings to be had that could be spent on beneficial activities for society and not spent on a criminal like me. We as people have come so far but there are parts of the past that are left to erase.† Capital Punishment is considered inhuman and â€Å"it’s been somewhat embarrassing, quite frankly, that nations just as so-called civilized as ours think we're barbaric because we still have capital punishment." (deathpenalty.org 27 February 2011). Reginald Wilkinson was a prison director in Ohio and speaks the truth in saying that is an embarrassment to a nation to continue with capital punishment. Thus, in final consideration, capital punishment must be abolished and we must move on as it has become a problem beyond repair.

Marijuana and the Biological Bases of Behavior Essay -- Research Paper

Marijuana and the Biological Bases of Behavior Marijuana is the dried leaves and flowers of the hemp plant Cannabis sativa. Like all plants, it's sensitive to the environment where it grows. Some of the names for it are Mary Jane, pot, weed, grass, herb, ganja or skunk. The brain has many responses to marijuana. Marijuana can cause people to lose focus on events around them. For some it makes them more aware of their physical sensations. For others, there are numerous other effects. All forms of marijuana are mind- altering. All of the changes are caused by chemicals that affect the brain. More than 400 chemicals are in the average marijuana plant. When smoked, heat produces even more chemicals. Different weather and soil conditions can change the amounts of the chemicals inside the plant. Marijuana grown in one place might be chemically stronger than grown in another. Marijuana's effects on the user depend on it's strength or potency, which is related to the amount of THC it contains. Marijuana causes some parts of the brain, such as those governing emotions, memory, and judgment, to lose balance and control. Marijuana can speed the heart rate up to 160 beats per minute. Dilated blood vessels make the whites of the eyes turn red. Panic feelings may be accompanied by sweating, dry mouth, or trouble breathing. Much like tobacco smokers, marijuana smokers may experience a daily cough and more frequent chest colds. Animal studies have found that THC can damage the cells and tissues in the body that help protect against disease. When the immune cells are weakened you are more likely to get sick. When someone uses marijuana, these chemicals travel through the bloodstream and quic... ...ology 8th ed. Australia, Canada, United States: Wadsworth Publishing Kouri, E.M., Pope, H,G., (2000, November). Abstinence Symptoms During Withdraw From Chromic Marijuana Use. Experimental and Clinical Psyhopharmocology,8(4),1- 13. Massi, P., Pavolaro, D., Rubino, T., & Vigano, D., (2001) The Psychoactive ingredient of Marijuana induces behavioural sensitization. European Journal of Neuroscience 14(5), 884-886. Nahas, G., (1977) biomedical aspects of Cannabis usage. Bulletin on Narcotics 29(2), 13-27. Martin, B. R., Neuropsychopharmacology: The Fifth Generation of Progress, Marijuana. Retrieved from the Internet March 3, 2005. http://www.acnp.org/g4/GN401000170.CH166.html Williams, J.S. (2004). Cognitive Deficits in Marijuana Smokers Persist After Use Stops. National Institute on Drug Abuse, 18(5), 1-4.

Oral Presentation

Ms. Beyer CDEV 8-930am 16 Oct. 2012 Group Oral Presentation Topic: ADHD is a problem with inattentiveness, over-activity, impulsivity, or a combination. For these problems to be diagnosed as ADHD, they must be out of the normal range for a child's age and development. Symptoms The symptoms of ADHD fall into three groups: Lack of attention (inattentiveness) Hyperactivity Impulsive behavior (impulsivity) Some children with ADHD primarily have the inattentive type.Others may have a combination of types. Those with the inattentive type are less disruptive and are more likely to not be diagnosed with ADHD. Inattentive symptoms Fails to give close attention to details or makes careless mistakes in schoolwork Has difficulty keeping attention during tasks or play Does not seem to listen when spoken to directly Does not follow through on instructions and fails to finish schoolwork, chores, or duties in the workplace Has difficulty organizing tasks and activitiesAvoids or dislikes tasks that r equire sustained mental effort (such as schoolwork) Often loses toys, assignments, pencils, books, or tools needed for tasks or activities Is easily distracted Is often forgetful in daily activities Hyperactivity symptoms: Fidgets with hands or feet or squirms in seat Leaves seat when remaining seated is expected Runs about or climbs in inappropriate situations Has difficulty playing quietly Is often â€Å"on the go,† acts as if â€Å"driven by a motor,† talks excessively Impulsivity symptoms:Blurts out answers before questions have been completed Has difficulty awaiting turn Interrupts or intrudes on others (butts into conversations or games) Key Terms ADHD- Attention deficit hyperactivity disorder Research techniques Finding Causes and better treatments. Behavior management. Time-out and reward systems can help a child with ADHD learn appropriate behaviors for the classroom and home. Parent training in behavior management skills is conducted during a series of 6 to 1 2 counseling sessions of 1 to 2 hours a week.Social skills training. These techniques help the child learn to be less aggressive and impulsive, to manage anger, and to behave in a more socially acceptable way. Counseling, including family therapy. All household members can benefit from learning methods to deal effectively with ADHD behavior. Medications The most common type of medication used for treating ADHD is called a â€Å"stimulant. † Although it may seem unusual to treat ADHD with a medication considered a stimulant, it actually has a calming effect on children with ADHD. Evidence of topicADHD research is the expansion of knowledge in genetics, brain imaging, and behavioral research is leading to a better understanding of the causes of the disorder, how to prevent it, and how to develop more effective treatments for all age groups. Focus – Proven Natural ADHD Remedies for people of all ages. Resources used Attention Deficit Hyperactivity Disorder in Adults: Impl ications for Theories of Diagnosis Stephen V. Faraone Current Directions in Psychological Science , Vol. 9, No. 1 (Feb. , 2000), pp. 33-36 Reseach base resources on specific disabilities. Dr. Barbara Smith & Kyrie Dragoo Research Analysts, NICHCY

Importance, Highlights of the 20th Century English Literature

The Importance of the 20th Century Literature The dawning of a new century marked a distinct change in the style and subjects of literature. Rural, agrarian lifestyles were fast becoming a thing of the past as industrialization made factory work the norm, and many people began to feel isolated despite living in big cities. Writers who identified as â€Å"modernists† reflected this new sense of isolation and displacement in their works. The entire Western world was also deeply affected by the devastation of World Wars I and II, and writers responded by evaluating humanity's seemingly boundless inhumanity.Women and minority voices became more prominent in the 1930s and beyond, further expanding the canon. The Beat Generation began in the late 1940s and writers reflected the growing trend of anti-conformist thought. By centuries end, Generation X writers were inspired by the fall of the Berlin Wall and the decline of imperialism but were often seen as cynical and self-serving. Th e material, intellectual and social advancements of this century, has led to literary pieces made in the 21st century.There will no doubt be lasting effects from the twentieth century that will surely have a direct influence on the political, social and interpersonal relationships that develop from now on. The use of the label â€Å"Celtic fringe† as applied to non-English, or traditionally non-English-speaking, territories to marginalise these cultures is now analysed as a colonial attitude, and literatures of Ireland, Scotland and Wales may be studied through the methodology of postcolonialism.But a legacy of Britishness also survives around the world: a shared history of British presence and cultural influence in the Commonwealth of Nations has produced a substantial body of writing in many languages, known as Commonwealth literature. The year 1922 marked a significant changed in the relationship between Britain and Ireland, with the setting up of the Irish Free State in t he predominantly Catholic South, while the predominantly Protestant Northern Ireland remained part of the United Kingdom.This separation also leads to questions as to what extent Irish writing prior to 1922 should be treated as a colonial literature. Nationalist movements in other parts of Britain, especially Wales and Scotland, also significantly influenced writers in the twentieth and twenty-first centuries. During the 20th Century, much advancement and change occurred throughout English Literature. All of the works we studied from this period were heavily influenced by current events in the world.The writers all examined the world around them and tried to express it through their writings. The three things that weave a common thread throughout all 20th Century English Literature are global warfare, radical artistic experimentation, and the effects of colonial expansion. The first point of global warfare is an easily identifiable and widespread one. All of the poetry we examined w as centered around warfare and the effects of it on those involved. Sources: http://www. enotes. com/topics/century-literature http://en. wikipedia. org/wiki/British_literature

Financial Analysis of Victoria Secret Essay

INCOME STATEMENT ANALYSIS Victoria Secret appears to be a profitable company. Victoria Secret is part of L Brands whose operating income was at $ 211 million, up by $24 million from the last quarter. Specifically at Victoria’s Secret, sales increased by 4% to reach 5.4 billion but operating income decreased by 6% to 1.71 billion. It appears that Victoria Secret’s major expense was their Cost of Goods Sold, COGS, which totaled at 1.3144 billion. The gross profit percentage as at February 2013 was 47.87% (NASDAQ, 2014). BALANCE SHEET ANALYSIS Assets of Victoria’s Secret have steadily increased in the last three fiscal years. As at November 2013, return on Assets was at 12.73% up from 12.2% in January 2013. Return on equities has been high as well, at 105.39% in January 2012, up from 44% in 2011. Liabilities have also sadly increased in the last four years. Expenses have increased from $630 million in August  2013 to $645 million in November 2013 (L Brands, 2014). The Cost of Goods Sold has decreased however, from $1.527 billion in August 2013 to $1.314 billion in November 2013. Total liabilities were at $7.456 billion in November 2013, up from $6.933 billion in August 2013 (NASDAQ, 2014). STATEMENT OF STOCKHOLDER’S EQUITY Retained earnings were in the negatives for Victoria’s Secret stockholders. As at November 2013 it was -$519 million. Common stock was at $153 million but treasury stock was at a negative of -$740 million (NASDAQ, 2014). STATEMENT OF CASH FLOWS The net cash provided as a result of operating activities as at January 2014was at 1.279 billion dollars, while the net cash provided as a result of investing activities at -$106 million (L Brands, 2014). The net cash provided as a result of financing activities was also at a negative at -$78 million. The negative cash flows brought about by investing and financing activities imply that they have cost the company more money in their undertaking than they have brought in. However, the large cash flows brought in by operating activities are more than enough to cover the losses brought about by the other categories, so the negative cash flows do not worry me too much. FINANCIAL RATIO ANALYSIS After conducting the financial ratios for Victoria Secrets, it is clear to me that they are able to fulfill consumer demands while maintaining financial stability. Their Liquidity Measures ratios suggests that the company is able to adequately pay for the liabilities while investing assets  in a strategic manner. Net Working Capital to Total Assets results show that Victoria Secret is able to efficiently turn assets and cover short-term liabilities. The company is in fair health, however there is a decline in 2011-2013, suggesting a slight trouble turning their assets into cash fast  enough to cover their liabilities. For their collection period it takes about 7-8 days for Victoria Secret to collect cash, meaning that they collect cash quickly for reinvestment purposes. Victoria Secret depletes and replenishes their inventory at least five times per year to satisfy their consumer demand. Fixed Asset Turnover for Victoria Secret proves that they are able to use their fixed assets effectively towards sales revenues. They are able to generate $4 to $5 of sales for every $1 that is invested in fixed assets. Their debt/leverage measures the low debt to total asset ratio implies that Victoria Secret assets are financed more through equity rather than debt and that they are using a conservative capital structure; ultimately, by keeping their debts low and manageable, they have a financial advantage. However, Victoria Secret may not be taking advantage of their increase profits that comes with financial advantage. Victoria Secret’s gross profit margin is above industry norms, indicating that Victoria Secret is generating strong sales prices that are relative to their cost of goods sold. Victoria Secret’s operating profit margin ratio shows that they have complete and effective control of their operating costs, however their sales could be increasing faster than their operating costs. The net profit margin ratios suggests that Victoria Secret has a some cushioning that will help protect them in case of hard times. Victoria Secret is effectively managing and turning assets into generating earnings and income on new investments. Victoria Secret makes at least $2.50 per share and is generating a significant dividend for their investors, which leads investors anticipating a higher future growth. SALES FORECASTING During performing the sales forecast for Victoria’s Secret, I learned that for most part that Victoria’s Secret has an incline in their profits. They have however hit a few bumps here and there. The causes of this could be more cost for Victoria’s Secret purchasing materials and production of their products. Another reason for this could also be a slower rate in sales than usual. Like I said, for the most Victoria Secret has seen an incline in their profits and sales throughout the years. Performing the percentage of sales forecast for Victoria’s Secret, I established a forecasted sales of 5  percent which means that they would have to have a sales of $2,808 compared to their last years $2,675. This is a very feasible number for Victoria Secret to achieve, considering that majority of their money in assets outweighs their liabilities. The EFN, External Financing Needed, for Victoria Secret is $2,855. This indicates that Victoria Secret would need to obtain External Financing Needed to achieve the $2,808 forecasted sales level, which 5% more of their current sales revenue. SUBSTANTIAL GROWTH RATE ANALYSIS Victoria Secret has had a steady growth over the analyzed period. It has not been too slow or too fast, but one that shows that they are adequately handling the progressive growth of the company. This shows that Victoria Secret is paying close attention to all details of the organization. CONSEQUENCES FACED BY FIRMS THAT GROW AT A RATE THAT IS NOT CONSISTENT WITH THEIR SUSTAINABLE RATE Growing too fast as crazy as it may sound, does have potential consequences for the organizations. These consequences could come in the form of the organization not being able to fulfill customer demand, hire and/or train capable employees to accommodate for the growth, and difficulty in obtaining cash to support the growth. When an organizations too fast it will need more capital to support the growth. On the reverse side, a growth too slow can be as destructive as growing too fast. Slow growth can have the consequences of wanting or needing to expand their organization, however if they do decide to expand without the support of a sufficient revenue; then the organization runs into potential trouble with investors. If Victoria Secret grew at a rate where it was difficult for them to be consistent with their sustainable rate, then they would have either to find additional funding or consider eliminating some of their debt. IF THE FIRM GREW AT A RATE ABOVE OR BELOW THE SGR, HOW DID IT FINANCE ITS EXCESSIVE GROWTH OR REWARD ITS STOCKHOLDERS FOR THE UNDERPERFORMANCE Since Victoria Secret has a sustainable growth rate that is steady, they did not need to finance an excessive growth or reward their stockholders for an underperformance. Victoria Secret’s continued growth and success will depend on their ability to open and operate new stores and to expand and even remodel existing stores in a manner that is not only timely but also on a profitable basis. Accomplishing their new and existing store expansion goals will depend upon a number of factors, including their ability to collaborate with developers in order to obtain suitable sites for new and expanded stores, the hiring and training of qualified personnel, and the integration of new stores into existing operations. However, there are risks associated with these growths, which could be having a negative effect on their results of operations, financial condition and cash flows. FINAL ANALYSIS Upon my initial analysis on the financial performance of Victoria Secret, I assumed that were a profitable company. After performing the financial ratios analysis, forecast of sales analysis, and the substantial growth analysis; my assumption proved to be correct. Victoria Secret proves to be the most profitable business owned by L Brands. Granted Victoria Secret has had their fair share of bumps in the road, but because of their strategic financial plan, those bumps did not have a great deal of import financial for them. What I have learned from doing the financial analysis on Victoria Secret is that they are an organization who takes knowing their financial performance seriously. They know, understand, and most importantly can successfully create financial strategic plans can serves as a tool for their success, as well as prepare them in case of a â€Å"rainy day†. This is where majority of organizations fail in performing a financial analysis and preparing a financial strategic plan. Most organizations do not want to believe or even admit to the potential of having a â€Å"rainy day†, because in their eyes it sets them up for failure. Victoria Secret obviously knows the importance of embracing the idea of a â€Å"rainy day† and prepares for it, which is one of the many reasons they are such a successful organization. Conducting the financial analysis on Victoria Secret also proves that my prediction about how they are able to turn assets into income to can pay for their liabilities as well as have enough left over to reinvest back into the organization. Victoria Secret clearly understands that growth is crucial for the success of the organization while at the same keeping their growth maintainable without getting themselves into financial trouble. It is clear that Victoria Secret knows the importance of knowing how to do a financial analysis of their organization’s financial performance and using the analysis to build a strategic financial plan. I do believe that if Victoria Secret keeps a diligent watch on their financial performance and does regular financial analysis, they can continue to be a force to be reckoned with that they have been in the retail industry. References Baral, S. (2013). _The Challenge of Attaining Sustaintable Growth ._ Retrieved from http://prj.co.in/setup/business/paper77.pdf Business Town. (2003). _Pro Forma Balance Sheets._ Retrieved from http://www.businesstown.com/accounting/projections-balance.asp Business Town. (2003). _Pro Forma Income Statements._ Retrieved from http://www.businesstown.com/accounting/projections-statements.asp Hoovers. (2014). _Victoria’s Secret Stores, LLC. ._ Retrieved from http://www.hoovers.com/company-information/cs/competition.Victorias_Secret_Stores_LLC.d793812b13b17deb.html L Brands. (2014). _Financials._ Retrieved from http://www.lb.com/investors/financial_information/financials.aspx L Brands. (2014). _SEC Filings._ Retrieved from http://www.lb.com/investors/company_info/sec_filings.aspx Lane, M. (2014). _Percentage of Sales Method._ Retrieved from Business Finance Online: http://www.zenwealth.com/businessfinanceonline/FF/PercentageOfSales.html Lutz, A. (2013). _Why The Lingerie Industry Can’t Compete With Victoria’s Secret._ Retrieved from http://www.businessinsider.com/victorias-secret-will-beat-competition-2013-9 NASDAQ. (2014). _L Brands, Inc. Stock Report._ Retrieved from http://www.nasdaq.com/symbol/lb/stock-report

Friedrich Nietzsche, details of more specifics below Essay

Friedrich Nietzsche, details of more specifics below - Essay Example After an encounter with the war front in Frankfurt, Nietzsche observed: â€Å"I felt for the first time that the strongest and highest Will to Life does not find expression in a miserable struggle for existence, but in a Will to War, a Will to Power, a Will to Overpower!† (Durant, 406). In the essay â€Å"on Truth and Lies in a Non-Moral Sense†, Nietzsche develops this idea of human existence and survival in relation to the concept of the deceptive nature of truth, or reality, in the time-space configuration they inhabit. The essay begins with a putative reference to the diminutive, momentary, insignificant nature of the place humans inhabit in this universe, which they ironically perceive to be a gigantic, everlasting, all-consuming one. The nature of truth, when one attempts to perceive it in a hypothetical stance that transcends the here and now is a relative one, always constructed in a subjective conceptual framework. The way in which human intellect perceives truth is never in its entirety, but rather through â€Å"illusions† and â€Å"dream images†. â€Å"[T]heir eye glides only over the surface of things and see â€Å"forms†; their feeling nowhere lead into truth, but contents itself with the reception of stimuli†¦Ã¢â‚¬ . The means through which people try to define truth is also essentially arbitrary. In the attempt to translate sense perceptions to language, the essence of truth is lost, as language is just a means of conveying received wisdom, based on conventions. Thus, Nietzsche’s apprehensive query, â€Å"Is language the adequate expression of all realities?†. All meaning that can be created with the help of language is dependent on some ultimate quality. Language in itself cannot hold truth in its entirety. According to Nietzsche, we obtain concepts like â€Å"honesty† â€Å"by overlooking what is individual and actual†, but there is the

Critically evaluate the claim that employee involvement and Essay

Critically evaluate the claim that employee involvement and participation initiatives contribute to increased employee motivation and productivity - Essay Example Employee participation gives an impression of value and power to the employees in the organization. Employee participation and involvement in the matters of enterprises provides maximum benefits to the firm as the employees work more honestly in order to maintain their records in the organization. The terms employee involvement and employee participation were first used in 1970s (Farnham, 1993, p.361). After the introduction of these terms a number of companies adopted employee participation programs which were designed with an aim to create better workplace plans and implement such operational programs which would bring benefits for the firm and the workers. This kind of programs, which are known as managed work panels, action commissions or employee-administrator committees, usually offer a forum in which workers may present suggestions or thoughts to administration relating to workplace topics and get administration reply. Many administrators judge that this sort of worker-employer teamwork is extremely advantageous to both parties and valuable for the corporation itself to participate in a worldwide economy. The employment department carried out a survey of employee involvement programs practiced by 377 British organizations and observed that employee involvement raises with the company size and value of financial involvement plans have raised from 53% in 1988 to 77% in 1991(Farnham and Pimlott,1995,p.421). The survey further tells that most of the companies which were surveyed have a program formed which can help the employees to join them. Employers also play a major role in encouraging the employees to work harder. These days the employers consider it as an important duty to converse with the employees and make the relations as better as possible. They are further forming employee committees which would help the employees to come forward with their problems. These committees help in decreasing the gap between the employers and the workers. This further creates an environment of security amongst the employees and would encourage them to work harder. The employers which emphasize on th e employee morale and relations get the benefits accordingly. These benefits can be in the form of high productivity and good quality. Furthermore the employees would not want to keep a distance from the management if all their demands are being met. Here the employers are also taking the advantage as the risk of strikes and employee co-ordination can be avoided. Employee involvement and participation can be divided in to different forms and hence by using these forms we may conclude if employee involvement and participation initiatives contribute to increased employee motivation and productivity or not. The first form of employee involvement is communication which is considered to be one of the most important methods of catching employees' and employers' attention. Some administrators find it worse to use communication with their employees in order to solve problems. However the CBI concluded that communication, itself, is not responsible for the occurrence of any problem but it is the matter of changing views and approaches. Communication should be used to identify the differences and understand the problems rather than criticizing and creating problems. Employees' involvements in the company using communications motivate

Choose a criminal case that has been covered by the media Research Paper

Choose a criminal case that has been covered by the media - Research Paper Example However, it is essential to highlight here that the paper also dissects the case as well as theoretically analyzes it. Introduction Sexual abuse has existed since time immemorial. What is intriguing about the molesters is that they have crept in to church molesting innumerable people. The media reveals that while selecting a new pope, Archdiocese of Los Angeles reached a $10 million defrayal after four men accused the former priest of sexually abusing them. It was also highlighted that the former priest was also criminally convicted in another case (Medina, 2013). It is essential to highlight here that Michael Baker was accused of molestation of minimum 23 boys over a period of 30 years. Moreover, in 2007 he was convicted for sexually abusing two boys. Certain internal documents revealed that Cardinal Mahony and some of his assistants helped the accused priests by protecting them against law enforcement. Priests accused of such a hideous act were sent to treatment centers and were la ter allowed to take by ministry (Medina, 2013). After the release of the internal document additional proofs surfaced that unveiled that the Archdiocese in 1987, signed a plan proposed by one of his most earnest of advisors that emphasized on sending Baker to a psychiatrist to which he agreed. Many officials such as Mr. Fanaldi expressed that such a minor action was taken so that they would know that Baker was in safe hands. He also highlighted that Mahony was apparently aware of the Mr. Baker’ crime than he seemed to acknowledge it. Nevertheless, the lawyer of church, Mr. Hennigan accepted that Mr. Baker was perhaps one of the most serious offenders and that the church should not have given him the ministry back he was accused of such heinous crimes (Medina, 2013). Theoretical Analysis of the Case The case has been presented in the paper time again until the people were thoroughly aware of the case and the justice was done with the molested victims. Basing on the manner of m entioning the case in the article, it is not incorrect in saying that the writer uses a liberation theory through the coverage of the case. However, before the case theoretically explained it is imperative to under the theory journalism. In accord with libertarian theory, the articles usually reflect the truth bearing in mind that individuals are very well aware of it. Hence, the theory implies that individuals are rational beings and it is not easy to cover a crime from them (Biagi, 2010). If the example of the mentioned case is taken, the New York Times presents the article in a libertarian manner to its readers. Like in the article, the writer quotes the lawyer of the church who accepts the crime and quotes the plaintiff Mr. Fanaldi. Both people quoted in the article were very direct and suggestive of the fact that the church’s ministry was involved in the case to the extent where they were able to influence the charges against the accused priest. Moreover, it can also be said that the writer felt that it is the social responsibility to provide the people with a true picture of the case. Perhaps because it will make them aware of the fact that such pedophiles are not only limited to the streets but are present everywhere (Biagi, 2010). Media Involvement in the Case The media generally plays a vital role in the coverage of events

Designing marketing campaign for ExxonMobil Qatar Coursework

Designing marketing campaign for ExxonMobil Qatar - Coursework Example The main target groups of the marketing strategies are the customers, the shareholders, business partners and host governments. Some of the marketing strategies employed here include advertising that is done through print media, car stickers, TV commercials as well as internet based advertisements. The TV commercials serve to complement the print media such as magazines, newspapers, and business journals. The adverts have the company profile and the financial programming. They are run on the Arabic networks such as JSC and MBC.The Company has also been able to organize sports as a way to make it known for the products as well as the services it offers in the market. Some of the sports have included the organization of tennis, hockey and golf tournaments that are usually based in Doha ("ExxonMobil Qatar Inc," n.d.). The events are organized by the Qatar Olympic committee that oversees the participation. The company has also been supporting science and technology in the schools by recruiting some of the best University students in Qatar into the company making it well known all over the region. The company has also been able to embrace technology and has now been able to market its products through the internet marketing strategies through their websites as well as social networking sites such as twitter, Face book among others ("ExxonMobil Qatar Inc," n.d.). The company has also been engaging in activities that are in tandem with corporate social responsibility they have been able to promote safety awareness in the region through what they call the pink t-shirt campaign. Through this the company supports relief services all over the world. The business women an award that acknowledges successful women is also some form of marketing Campaign. Through the marketing campaigns the company has been able to reach its customers in the region. Requests for partnerships have also been on the rise, since the inception of various marketing strategies. Most